COLLABORATION

ADIDAS FOR PRADA TAKE TWO

DECEMBER 1, 2020

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WORDS

by KRISTOPHER FRASER

PHOTOS

COURTESY of PRADA

Adidas and Prada are continuing their partnership with the second iteration of their collaboration. Until now, the two brands manifested their collaboration through a specific perspective as Prada brought its distinctive lens to Adidas, reinterpreting the Superstar sneaker with expert craftsmanship. For the next stage in the ongoing partnership, Adidas brings its expertise to Prada, creating the forward-thinking A+P Luna Rossa 21 silhouette for the Luna Rossa Prada Pirelli team. 

Both Prada and Adidas are passionate about athletic performance. Prada has participated in America’s Cup for over two decades with the Luna Rossa sailing team. Adidas’ commitment to sports innovation extended to America’s Cup when they equipped a challenger team between 2005 and 2007. 

Crafted for the sport of sailing, the A+P Luna Rossa 21 is inspired by the design of the new AC75 Luna Rossa boat, as well as iconic Prada and Adidas sneakers from the past. Celebrating a shared legacy of sporting excellence and designed as an extension of the athlete’s body, the silhouette features a sleek, lightweight look and feel, matched with flexible barefoot stability. While the performance-focused shoes will be worn in competition by the Luna Rossa Prada Pirelli team, a lifestyle version will be available for purchase.

A+P Luna Rossa 21

“Crafted for the sport of sailing, the A+P Luna Rossa 21 is inspired by the design of the new AC75 Luna Rossa boat, as well as iconic Prada and Adidas sneakers from the past.”