COLLABORATION

FURLA AND HELLO KITTY TEAM UP ON CUTESY BAGS FOR SPRING

WORDS

by CHRISTIAN ALLAIRE

PHOTOS

COURTESY of FURLA

It’s no secret that Hello Kitty has already infiltrated the fashion world—brands like Puma and ASOS have recently used the iconic Japanese character in their collections—and now, Hello Kitty is getting the luxury treatment. 

Italian luxury brand Furla has partnered with Hello Kitty on a series of cutesy handbags and accessories for Spring 2018. Furla’s signature Metropolis crossbody bag, for instance, serves as the canvas for three different prints starring Hello Kitty and accompanying floral motifs (available in pink, red, or blue). The collection also includes micro bags, key rings, credit card cases, beauty cases, and pouches—all of which make use or similar cheerful prints. The range became available in May and ranges from $148 for coin pouches to $448 for a larger handbag style. It is now available at select Furla flagships and on furla.com.

Furla X 

Hello Kitty

Furla x Hello Kitty Close Detail of Red Crossbody PurseFurla x Hello Kitty Close Detail of Red Crossbody Purse
Furla x Hello Kitty Pink Wallet & Black Floral Print
Furla x Hello Kitty White Close Up Face Crossbody Bag

FABIO FUSI

Portrait of Fabio Fusi

Fabio Fusi has been Furla’s creative director since 2010. He began his career by studying at the famed Accademia d'Arte in Florence, Italy. Prior to joining the Italian brand, he cut his teeth at luxury brands such as Ermanno Scervino and Salvatore Ferragamo, where he served as the design director. Today, Fusi brings a spirited touch to Furla’s modern handbag and footwear collections, where he oversees both the men’s and women’s assortments.

“Furla’s signature Metropolis crossbody bag serves as the canvas for three different prints starring Hello Kitty and accompanying floral motifs.”

Furla x Hello Kitty Pink Bag Close Up Detail
Furla x Hello Kitty Red Floral & White Crossbody Bags
Furla x Hello Kitty Black & White Crossbody Purse
Furla x Hello Kitty Black Floral and Pink Bags
Furla x Hello Kitty Black Floral and Pink Bags

SHOP THE FURLA X HELLO KITTY COLLECTION

Furla x Hello Kitty White Face Crossbody Bag

Furla x Hello Kitty

Cross body bag.

$448

SHOP NOW

Furla x Hello Kitty Red Floral Crossbody Bag

Furla x Hello Kitty

Cross body bag.

$448

SHOP NOW

Furla x Hello Kitty Black Floral Crossbody Purse

Furla x Hello Kitty

Cross body bag.

$378

SHOP NOW

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