Chinese fashion influencer Tao Liang, better known to the world as Mr. Bags, has the distinct honor of developing a collection of limited-edition handbags with Italian luxury brand Tod’s. The bags will be sold through WeChat’s mini program “Baoshop”, which has become a bread-and-butter platform for brands trying to court China’s luxury handbag collectors.
Liang has given his own personal interpretation to the Tod’s C Bag introducing a series of new color variations including pale pistachio, light tan, and almond. The collection was inspired by Italian beaches on a late summer night.
Tod’s also has plans to introduce a still unnamed bag shape. This fourth collaboration will debut on September 9.
Each Tod’s and Mr. Bags collaboration handbag comes with a limited-edition stamp inside, and special packaging with the Mr. Bgs and Tod’s logo. The limited-edition bag will be available on e-commerce and boutiques in Costa Mesa, California and Honolulu, Hawaii.