Online luxury men’s style destination Mr Porter has collaborated with the fashion designer known for his style tips and occasional movie director skills, Tom Ford. The e-tailer and the designer have launched an exclusive capsule collection available only at Mr Porter.
Today, Mr Porter has debuted a 31-piece collection of ready-to-wear pieces, footwear, and accessories designed with Tom Ford’s elevated and modern approach to menswear. The collection includes pieces ranging from suede outerwear to tailored suiting, and spanning 20 ready-to-wear pieces, 5 bags, 3 pieces of jewelry, 2 footwear styles, and 1 silk scarf. While the collection is a capsule, it is 100 percent true to Tom Ford’s essence of dressing the luxury gentleman.
Other standout pieces in the collection include a tan shearling raglan blouson, a black dusty suede icon biker jacket, a copper zebra shirt satin shawl collar cocktail jacket, a rust velvet peak lapel jacket, white gold with black diamonds shirt studs and a cashmere suede holdall bag with contrasting black leather details.
To celebrate the collection, Mr Porter has launched an integrated global marketing and content campaign across its social media, email, website, and app platforms, culminating in a Mr Porter x Tom Ford lead story in the next issue of Mr Porter’s The Journal.
“We are thrilled to be bringing a fresh and exclusive FW19 collection of Tom Ford to our customers around the world. The brand is extremely popular with our global base, and we have no doubt that both the collection itself and the editorial behind it will resonate with Tom Ford and Mr Porter customers alike,” said Fiona Firth, buying director at Mr Porter. Price points for the collection range from $235 to $12,990.
Mr Porter x Tom Ford
“We are thrilled to be bringing a fresh and exclusive FW19 collection of Tom Ford to our customers around the world.”