Rev up your Porsche engines and dust off your Puma sneakers. Porsche and Puma have announced a long-term strategic partnership, bringing a new line of high-end sportswear, footwear, and accessories to the market for the spring/summer 2019 season. The collaboration blends Porsche Design’s sophisticated, functional design philosophy with Puma’s innovative performance technologies, reaching a new upmarket audience. Combining the iconic design heritage of the two globally renowned brands, the Porsche Design Performance Collection will be available beginning February 2019.

This new collection brings together Porsche’s unique design philosophy while Puma implements their advanced cushioning systems, seam-sealing knits, lightweight fabrics, and ergonomic exercises.

“With PUMA we’ve found a strong partner, sharing the same values related to technological innovation, design, and top quality products. We’re very excited to kick-off this partnership and lift the Porsche Design Performance Collection to new heights over the following years. The SS19 season of the new Porsche Design Performance Collection is just the starting point of this valued partnership,” said Jan Becker, CEO of Porsche Design Group.

“We are really excited to start working with such a renowned partner like Porsche Design,” said Bjørn Gulden, CEO of Puma. “Their active lifestyle heritage fits perfectly with our ambition to bring the track to the street and merge sport innovation with lifestyle products. With our long legacy in motorsport, we will be working with Porsche Design to innovate footwear and apparel styles of high quality and technical engineering.”

The collection ranges from active wear to sports-infused lifestyle wear, serving the 24/7 needs of the modern sportive urbanist.