As part of an exclusive launch at the Ermenegildo Zegna XXX winter 2019 fashion show, luxury menswear label Ermeneglido Zegna unveiled “My Cesare”, the brand’s first fully personalized sneaker. Debuting on the runway, Zegna showcased all the options for My Cesare. Featuring an innovative multi-material construction, the must-have sneaker can be customized with an array of Pantone colors for the logo, overlapping mesh and leather upper, leather detailing, and extra-light rubber sole, making my Cesare a unique moment for athletic shoes in fashion. The My Cesare is customizable with endless options that can be done in-store at select Ermenegildo Zegna boutiques worldwide, and on Farfetch or WeChat.

To convey its iconic character and ultra-light silhouette, Zegna has partnered with XXX storytellers around the world, including American music artist Topaz Jonas, Latin-American signer A. Chal, and English poet and model Sonny Hall, who will share their personalized My Cesare moments. Similarly, as part of its continued celebration of subcultures, Zegna has explored the stories of inspiring personalities and storytellers, learning how they make their mark in My Cesare.

My Cesare is the latest iteration of Ermenegildo Zegna’s XXX collection. The sneakers can be personalized via Zegna’s interactive design application and will arrive in 6-8 weeks after order.